Challenges and Opportunities for Securing Life Insurance in 2025

The life insurance industry continues to adjust to the challenges of life insurance in 2025; such as advanced technology, faster underwriting and policy issuance, greater customer expectations, and attracting the upcoming generation. Millennials and Gen Z are becoming key buyers in the life insurance market. These generations prefer digital-first experiences, flexible policies, and transparent pricing.

Here are three reasons why 2025 is the year to lock in affordable rates.

Life insurance serves as more than financial protection, it provides peace of mind.  As you review life insurance needs for 2025, consider the long-term financial goals. Whether planning for retirement, saving for children’s education, or aiming to leave a legacy, life insurance can play a crucial role in achieving these objectives.

At Wholehan Marketing we are always ready to support our agents through the initial consult, quoting, underwriting, application, submission to placement.  We are committed to delivering the best products and customer service possible! 

Jody Horetski

Life Insurance Consultant

1.800.535.6080

jody@wholehan.comwww.wholehan.com

Recent Posts

The Power of Staying Independent

“Built for Advisors, Not Investors.” Jessica Hernandez EVP-Wholehan Marketing In an era where large, private-equity-backed FMOs dominate the headlines, it’s easy to think scale equals strength. But ask most advisors, and you’ll hear a different story: independence is...

When Does It Make Sense to Roll Your Client’s 401(k) into an Annuity?

David Bollinger Annuity Sales Consultant As financial advisors, our goal is to help clients transition from wealth accumulation to income generation with confidence and clarity. One option that can support this goal is rolling over part or all of a 401(k) into a fixed...

Selling Dollars for Pennies

President, Wholehan Marketing I recently came across the article in the link below and thought how appropriate for Life Insurance Awareness Month.  My father was recruited into the insurance industry in 1975 by insurance icons John F. Savage and his partner at the...

Fed Rate Cut Signals Turning Point for Annuity Rates

Jacob Noble - Annuity Sales Consultant On September 17th, 2025, the Federal Reserve voted to lower the federal funds rate by 25 basis points, bringing the target range down to 4.00%-4.25%. This marked the Fed’s first rate cut of the year, citing a cooling labor...

Surprising Statistics during Life Insurance Awareness Month!

Jack Nachtrab Life Insurance Consultant September is Life Insurance Awareness Month, which is a great opportunity to discuss life insurance with your clients; whether that means implementing life insurance into their financial plan, updating their current coverage, or...